MEDIA AMBITION TOKYO

X

the view[for LEXUS LF-LC]

Norimichi Hirakawa X LEXUS

The original of the visual program installation for LEXUS first appeared in Milano Salone 2007. In its recreation, the motif is the horizon. 


The programming is very calculated, however, depending on the imagination of the viewer, artificial structures such as cities and streets and natural structures such as mountains, rivers and cliffs, are added to ‘The View’.  Physical interaction with visitors has been deliberately disregarded with intention to bring focus to a purely aesthetic world in which computers and human imaginations function in synergy.  What effect does a computer’s calculative ability have on our creativity or inventiveness?  What does it inspire?  Does the use of computers with incomparable abilities to 8 years ago allow us to discover ‘what truly is’? 

Roppongi Hills ‘MAT LAB’, Mori Tower 52F, TOKYO CITY VIEW

Google Map

02.26—03.21 | 10:00—22:00

Schedule
  • Entrance

    DOOR¥1,800 , ADV¥1500(TOKYO CITY VIEW Entrance Charge)
    Ticket:peatix 

    Senior (65 years old or older) 1,500 yen (tax-included), high university student 1,200 yen (tax-included), 4 years old - junior high student 600 yen (tax-included)
    ※Ticket Counter : MORI TOWER 3F

Artist Profile

  • Norimichi Hirakawa

    Norimichi Hirakawa

    Hirakawa’s works centralize in real-time processed, computer programmed audio visual installations, and have been shown at national and international art exhibitions as well as the Media Art Festivals.  He is a recipient of many awards including the Award of Distinction at Prix Ars Electronica in 2008.  He involves himself in a wide range of activities, such as concert piece production for Ryoji Ikeda, collaborations with Yoshihide Otomo, Haruko Mikami, live performances as Typingmonkeys, and artistic direction for the ARTSAT project (Satellite Art Project).